#Fashion-specific
Product catalog
Products by category and collection, NEW and SALE badges, video previews in tiles — a catalog that sells from the first screen.
Smart search: typos, synonyms and complex queries
Finds products despite typos and slang, splits complex queries into filters, and shows similar items instead of zero results.
Catalog filters
Narrow the catalog to the right size, color and budget in a couple of clicks — no page reloads.
Product page
Photos and video, color and size, "Add to bag," badges, related products and lookbooks — everything needed to decide.
Product variants
Sizes, colors and other options in one product — with photos, prices and stock for every combination.
Colors & patterns
Shade names, HEX samples, prints and two-tone styles in one library — consistent swatches and filters across the store.
Size guide and size finder
A size chart on the product page and a size finder based on height and measurements — more confidence, fewer returns.
Related, recommended and similar products
"Wear it with" and "Similar" blocks on product pages and in the cart — curated looks, plus alternatives if a style misses.
Lookbooks and looks on product pages
Look photos, stories and items right on the product page — shoppers see how to wear it and reach each piece in one tap.
Shoppable looks and lookbooks
An editorial lookbook section where every piece in the photo is tappable, with price and stock straight from the catalog.
Shop the whole look
The whole look into the cart with one button — a size for every piece, and anything unwanted is easy to remove.
Product bundles
A bundle as a product of its own — priced below the pieces, a size for each item and stock based on availability.
Low stock indicator "Only 2 left"
"Only 2 left" and "Last size" badges based on real stock — a gentle nudge not to put off the purchase.
Homepage stories
Stories on the homepage — just like social media, but with products inside. Buy in a couple of taps without leaving the story.
Drops with a countdown
A collection release as an event — a timer, reminder sign-ups and sales that open automatically at the set minute.
Pre-orders
Pre-orders for items not yet in stock — with an arrival date for shoppers and demand by size for your brand.
Online returns
Return requests from the customer account — items, reason, method and status. Approve and refund right in the CMS.
Back-in-stock alert management
Awaited sizes listed in the customer account — live status, quick buy when it's back and one-click unsubscribe.