Product bundles
A suit, a bikini or a gift set — a product of its own, with its own price, visible savings and a size for every piece.
Why it matters
Some pieces are only ever bought together. A bikini is a top and a bottom, a suit is a blazer and trousers, a gift set is a scarf, a wallet and a card in a box. Sold as regular products, shoppers have to assemble the pair themselves and can get it wrong — and your brand can't offer a "bundle price".
In Fashion CMS, a bundle is a separate product in the catalog made up of several pieces. It has its own photo, its own price below the sum of the items and a clear "Save €30" badge. Each piece still remains a product in its own right, with its own sizes and stock.
How it drives sales
- A higher average order value. A bundle price motivates shoppers to take the whole pair, not just one piece "to try".
- Savings at a glance. The old total, the new price and a savings badge — nobody has to do the math.
- No "half-pair" sales. A bundle only offers the sizes each piece actually has in stock — fewer cancellations and awkward "we're out of the bottoms in M" calls.
- Moving stock. A bundle is a handy way to pair a slower item with a bestseller at an attractive price.
- Ready-made gifts. Sets sell as a single product for the holidays, and you can top them up with a gift card.
How it works
- A manager opens the bundle builder in the CMS and adds products from the catalog.
- Each item gets a role: required (the bundle can't be bought without it) or optional (the shopper adds it if they want).
- The bundle price is set as a fixed amount or a percentage discount — the CMS instantly shows the savings against the items total.
- On the storefront, the bundle looks like a regular product page, except the size is picked for each piece: top S, bottom M.
- In the cart, the bundle is a single line with one price; its contents expand with a tap.
- Once an order is placed, stock is deducted from each piece and the bundle's availability is recalculated automatically.
Bundle stock
A bundle has no stock of its own — its availability is calculated from the variants of the pieces inside. If the trousers in M sell out, M can no longer be selected for the trousers in the bundle, while the blazer in M is still sold on its own. When the piece is restocked, the size becomes available again with no manual work.
Settings in the CMS
| Setting | What it gives you |
|---|---|
| Items | Any catalog products, including one-size accessories |
| Required and optional items | A flexible set without a separate bundle for every option |
| Price | A fixed amount or a percentage off the items total |
| "In a bundle" badge | Shown on each piece's product page and links to the bundle |
| Buy separately | A link to the bundle's pieces for shoppers who need only one |
Bundle or look
A bundle is a separate product with its own price. Shop the whole look adds several regular products to the cart with one button, each at its own price. The first suits pairs and sets that make sense to sell together at a discount; the second suits styled edits. Bundles can also appear in recommendations and be combined with seasonal promotions.